If you are planning to build your online store, there are several decisions to be made. The most crucial one is, Which Platform is best suited to meet your business needs? But at the moment, Magento and WooCommerce are the two Ecommerce platforms which are the most popular. Both are open source products. The original code is freely available so you can build a new one or modify the solution that specifically works for you. There are no hidden costs or subscription fees allowing you to cut down your project costs and spend the maximum time on development. Both these options provide outstanding security, excellent support and powerful features for ecommerce development.
Before you decide which platform is best suited to you, please analyze your business and these two ::
Setting Up / Usability
If you are a WordPress user and want to add an ecommerce part to your site, you can go for the plugin WooCommerce. It is an extension to WordPress which is easy to use and perfectly allows you to customize your site.Even Magento has a full installation wizard, and it’s interface is really easy to use.
Both Magento and WooCommerce provide you these basic features. You can cross-sell or up-sale products, compare products, add discount codes, add an advanced filter for navigation, add multiple channels to your store with Magento.
WooCommerce is a simple way to start out. You can rate products, feature On Sale items or best sellers through available widgets but for more complex features you’ll require a plugin. As WooCommerce is an extension of WordPress it can work with a list of other WordPress plugins.
Cost to Install
Both the platforms are open source and are available for free to download and customize. But once your business grows up to the next level, WooCommerce can be easily expanded at lower expense and the same time. Most of the WordPress premium templates are affordable. Whereas, though Magento’s Community version is free, it’s Enterprise edition is very expensive.
Magento being a powerful platform is filled with highly complex structure and numerous features, requires much more disk space and is heavy on server load. Whereas, hosting requirements for WooCommerce are limited as it is very light on server load.
Themes and Functionalities
There are thousands of themes available which are responsive in both the ecommerce platforms which you can simply download to import to your site.
Magento is designed solely for the ecommerce purpose. And, WooCommerce being part of WordPress, allows to incorporate any kind of payment system on any WordPress based website.
Search Engine Friendly
Magento, being heavy in nature may take time to load pages. WooCommerce would not let user to wait for longer time as it is light weight. So, you can say WooCommerce is SEO friendly on the basis of page loading time.